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This course/examination is part of the module(s) listed below. Please check the relevant examination regulations to determine whether a module is classed as a compulsory, elective compulsory, or elective module in your degree program. The learning objectives are given in the module description, which can be viewed by clicking on the module number.

Module number (link to module description) Module title Module coordinator ECTS credits for module
Innovation and Creativity
Matta, Shashi
5



Course no.: Exam no.:
88-021-INV01-S-VL-0119.20191.001
Course title: Exam title:
Innovation and Creativity
Language of lesson:
Englisch
Date:
4/23/2019 - 7/9/2019
Organizer:
Wirtschaftswissenschaftliche Fakultät
Lecturer: Examiner:
Matta Shashi
Exam type:
Exam mode:
Max. number of participants:
0 unlimited
Type of studies:
MSc BWL
Learning objectives:
Innovation and Creativity are the key drivers of success for an organization. Companies that have experienced substantial gains in shareholder value, particularly over the last decade, have done so based on a culture of creativity and innovation. Innovation and creativity in can be successfully managed in organizations to create a sustainable competitive advantage. This course addresses the fundamental question of how to successfully manage and facilitate innovation and creativity in organizations. The primary objectives of this course are to:
- Understand why Innovation matters in organizations, and how it is related to Creativity
- Identify and learn about the various drivers, sources, and types of Innovation
- Recognize the role of strategy, organization structure and teams in Innovation
- Develop a framework for managing strategic Innovation in organizations
- Identify and tackle challenges to, and barriers of, Innovation
- Understand what Creativity is – research and frameworks on Creativity
- Learn personal and managerial tools and techniques for enhancing individual and team Creativity
- Examine the role of Creativity in Innovation and problem solving
- Apply Creativity and design thinking to a real-world business problem on Innovation
- Provide the theoretical foundation and a set of managerial tools to facilitate, manage and sustain Innovation and Creativity in organizations
Besides technical skills in Innovation and Creativity students gain soft skills such as teamwork, communication, and professional presentation to company executives. Additionally, students enhance their analytical skills with rigorous discussions of published and real-life case studies in class. They learn how to analyze, discuss and to critically question industry practices in Innovation and Creativity. Since the lecture and tutorials are held in English, students will have an opportunity to enhance their English language skills in a professional setting.
Content/topics:
Part I: Introduction to Innovation and Creativity
- What is Innovation? What is Creativity?
- How are they related in an individual and organization context?
Part II: Drivers and Sources of Innovation
- Organizational factors that enable and fuel Innovation
- How are Strategy and Innovation related?
Part III: Managing Innovation in organizations
- Developing an Innovation Framework for organizations
- Barriers and challenges to Innovation
Part IV: Creativity and Problem Solving
- Frameworks on Creativity
- How to foster individual and team Creativity?
Part V: Creativity and Design Thinking
- Definition and Framework for Design Thinking
- Applying Design Thinking to solve business problems
Part VI: Innovative and Creative Organizations
- Mindset of Innovators and Creators
- Typology of Innovators and Creators
Recommended prerequisites:
None
E-learning offer (URL):
https://elearn.ku.de/goto.php?target=crs_505621&client_id=elearnKU
Literature:
The readings for this course include select chapters from two books, reference articles, and cases published by Harvard Business Publishing.

Books:
- The Innovator’s DNA (2011). Jeff Dyer, Hal Gregersen, and Clayton Christensen
- Wired to Create: Unravelling the Mysteries of the Creative Mind (2016). Scott Barry Kaufman and Carolyn Gregoire

Articles:
- Better Brainstorming (2018). Hal B. Gregersen. Harvard Business School Publishing.
- Collaborating with Creative Peers (2015). Kimberly D Elsbach, Brooke Brown-Saracino and Francis J. Flynn. Harvard Business School Publishing.
- Collective Genius (2014). Linda A. Hill, Greg Brandeau, Emily Truelove and Kent Lineback. Harvard Business School Publishing.
- Design Thinking (HBR Bestseller) (2008). Tim Brown. Harvard Business School Publishing.
- Do Entrepreneurs Need a Strategy? (2018). Joshua Gans, Erin L. Scott, Scott Stern, Carl Schramm, Niraj Shah, Bijan Sabet, Jennifer Lum, Daniel McGinn and Walter Frick. Harvard Business School Publishing
- Find Innovation Where You Least Expect It (2015). Tony McCaffrey and Jim Pearson. Harvard Business School Publishing
- How to Build a Culture of Originality (2016). Adam M. Grant. Harvard Business School Publishing.
- How Will You Measure Your Life? (HBR Bestseller) (2010). Clayton M. Christensen. Harvard Business School Publishing
- Managing Your Innovation Portfolio (2012). Bansi Nagji and Geoff Tuff. Harvard Business School Publishing
- The Surprising Power of Questions (2018). Alison Wood Brooks and Leslie K. John. Harvard Business School Publishing.
- What Is Disruptive Innovation? (2015). Clayton M. Christensen, Michael E. Raynor and Rory McDonald. Harvard Business School Publishing
- Wicked-Problem Solvers (2016). Amy C. Edmondson. Harvard Business School Publishing.
- You Need an Innovation Strategy (2015). Gary P. Pisano. Harvard Business School Publishing.
- Leading Breakthrough Innovation in Established Companies (2016). Lynda M. Applegate and William R. Kerr. Core Curriculum. Harvard Business School Publishing

Industry and Background Notes:
- A Data-Driven Approach to Group Creativity (2016). Bastian Bergmann and Joe Schaeppi. Harvard Business School Publishing
- Reaching Beyond Your Organization: Empowering Innovation (2016). William R. Kerr. Harvard Business School.

Cases:
- LEGO (2012). Jan W. Rivkin, Stefan Thomke and Daniela Beyersdorfer. Harvard Business School.
- Open Innovation at Fujitsu (A) (2016). Amy C. Edmondson and Jean-Francois Harvey. Harvard Business School.
- Redfin: Redefine Real Estate (2017). Hong Luo and Huafeng Yu. Harvard Business School.
- Sensing (and Monetizing) Happiness at Hitachi (2017). Ethan S. Bernstein and Stephanie Marton. Harvard Business School.
Teaching and learning formats/course types:
Registration from… to:
3/11/2019 -
Last possible date of deregistration:
Status:
Closed
Comments:
Room:
Scheduled event/examination dates 
Date / Time Room Lecturer Comment
Tue 30.04.2019 10:15 - 12:00 PM NB-301 Matta, Shashi
Tue 30.04.2019 12:15 - 2:00 PM NB-301 Matta, Shashi
Tue 07.05.2019 10:15 - 12:00 PM NB-301 Matta, Shashi
Tue 07.05.2019 12:15 - 2:00 PM NB-301 Matta, Shashi
Tue 14.05.2019 10:15 - 12:00 PM NB-301 Matta, Shashi
Tue 14.05.2019 12:15 - 2:00 PM NB-301 Matta, Shashi
Tue 21.05.2019 10:15 - 12:00 PM NB-301 Matta, Shashi
Tue 21.05.2019 12:15 - 2:00 PM NB-301 Matta, Shashi
Tue 28.05.2019 10:15 - 12:00 PM NB-301 Matta, Shashi
Tue 28.05.2019 12:15 - 2:00 PM NB-301 Matta, Shashi
Tue 04.06.2019 10:15 - 12:00 PM NB-301 Matta, Shashi
Tue 04.06.2019 12:15 - 2:00 PM NB-301 Matta, Shashi
Tue 18.06.2019 10:15 - 12:00 PM NB-301 Matta, Shashi
Tue 18.06.2019 12:15 - 2:00 PM NB-301 Matta, Shashi
Tue 25.06.2019 10:15 - 12:00 PM NB-301 Matta, Shashi
Tue 25.06.2019 12:15 - 2:00 PM NB-301 Matta, Shashi
Tue 02.07.2019 10:15 - 12:00 PM NB-301 Matta, Shashi
Tue 02.07.2019 12:15 - 2:00 PM NB-301 Matta, Shashi
Fri 05.07.2019 10:15 - 12:00 PM NB-301 Matta, Shashi
Fri 05.07.2019 12:15 - 2:00 PM NB-301 Matta, Shashi
Tue 09.07.2019 10:15 - 12:00 PM NB-301 Matta, Shashi
Tue 09.07.2019 12:15 - 2:00 PM NB-301 Matta, Shashi
Tue 09.07.2019 14:15 - 4:00 PM NB-301 Matta, Shashi
Tue 09.07.2019 16:15 - 6:00 PM NB-301 Matta, Shashi